Hot Clips: July 2018

From satellites to amazing in-studio technology and voice assistants, this month's set of Hot Clips brings out the best in super-sensory storytelling...

Alexa, Open Westworld (HBO): let the promo do the talking when it comes to interacting with your in-home voice assistant.

Augmented Tornado (The Weather Channel): the most impressive use of in-studio augmented reality we've seen to date.

The Green Is Gone (KGO, San Francisco): a quick satellite comparison showing the very clear fire threat in California.

Golf Ball Sized Hail (KDVR, Denver): a live shot prop that fits the story to a tee.

Shooting Showcasing (KNXV, Phoenix): using a big monitor to demonstrate a concerning trend in this market.

Thank you for sending us your examples. You can see all of our previous examples here. And if you'd like to submit a Hot Clip, just email carcher@smithgeiger.com.