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We are pleased to present below all posts archived in 'August 2015'. If you still can't find what you are looking for, try using the search box.
By now you've most certainly heard your SmithGeiger consultant talk about the importance of Impact: making it matter (and memorable) for the viewer. This month our team offers up a series of Hot Clips centered on that coveted consumer...
WATCHING WITH YOU (CNN): the under-used and powerful line "you and I are watching this play-out together"
I DROVE BY IT (KSAZ Phoenix): 20-seconds in, this anchor proves he's a spring training fan and knows the local market well
WORDLE (KWCH Wichita): a different, very visual way to cover a big speech
Earthquakes are a part of life on the West Coast, but they're rarely captured during a live newscast. On Monday, August 17th, 5 local stations in the San Francisco DMA were on-air when a 4.0 temblor struck at 6:49a. It didn't cause any damage, but certainly prompted some interesting reactions.
We've assembled clips from each station: CLICK HERE TO WATCH
These kinds of events can be a producer's dream, or nightmare. How would you react?